DSM contributes to the promotion of common values
Durby Sports Marketing contributed to the signing of a new partnership between a legend of Romanian and world football and one of the companies with 100% Romanian capital.
Riviera, a company with more than 15 years of experience in the market for tools, implements and parts for the professional fields of manufacturing, agriculture, landscaping and construction, announced the signing of a collaboration agreement with Helmut Duckadam.
The decision to appoint Helmut Duckadam brand ambassador for Riviera's own Total brand also came amid changes observed in the period 2020-2021, when more and more Romanians were interested in redevelopment and repairs. All this is easier to do with the right tool, at a fair price, such as those in the company's portfolio. The former great goalkeeper - the hero of the 1986 European Champions Cup final in Seville, where he defended all 4 penalty kicks in the match between Steaua Bucuresti and FC Barcelona - has already proved that you can succeed in everything you set out to do if you are not willing to give up your goal and invest time and energy in fulfilling it.
Helmut Duckadam's choice came for Riviera out of respect for the company's respect for Romania's great sportsman and for a job well done. "It is a first for us to have a brand ambassador and we are extremely pleased that Helmut Duckadam has agreed to join us. It was the only choice for us, because we have a special respect for performance and determination. The Total brand has grown considerably in the four years it has been on the market and now we are confident that we will take it to the next level with Mr Duckadam. From the very beginning, we wanted to make quality products available to Romanians, at prices they can afford, which can help them fulfill their plans. Together with Helmut Duckadam we will help all those interested in do it yourself projects, craftsmen, professionals and enthusiasts to choose the best tool for them and to materialize their projects", said Bogdan Giurgescu, co-founder of Riviera Bike.
"It is an honor for me to be with a company that listens to the real needs of customers and provides them with the necessary and useful tools. It is also a great pleasure for me to take on the role of ambassador, because I found the Total brand to be a reliable a partner with a long-term vision, dedicated and ready to achieve top performance. I have all the respect for those who are confident in their projects that do not let them sleep at night until they finish them. That is why we are here to support them and for them to have a reliable partner in us”, said Helmut Duckadam.
For his part, Bobby Durbac, director of Durby Sports Marketing, said: “His professionalism and the excellent image that Helmut Duckadam has in the world of sports fans with the round ball is a guarantee of the success of the partnership signed today. As it has been proven over time, performance in sports is based on ambition and self-confidence, characteristics common to those of the Riviera company, which pursues business performance. We are proud to have been able to bring two solid brands of the local market on the same wavelength as the winners”.
01 oct 2021 12:00
