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Marketing & beyond

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News

DSM’s Strategic Investment

Durby Sports Marketing made a strategic investment with a significant effect for its long-term development through the purchase of its own LED display installation for perimeter advertising in sports arenas.
Available for use in both gymnasiums and stadiums, the installation was inaugurated during the Viitorul – Steaua match, in the 2nd round of Liga 1, while its use in an international match occurred during the same week, at the return fixture in Ovidiu between Viitorul and Belgian side Gent.

”Our own LED panel installation provides the flexibility and response speed necessary to answer the requests of our partners. This modern method for promoting brand image is frequent on the European markets and is constantly gaining ground in the Romanian sports arenas, especially for sports recording ever higher levels of publicity on the television channels, such as football, rugby, basketball, for example,” underlined Bobby Durbac, General Manager of Durby Sports Marketing.
10 aug 2016 14:30

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