The most attractive advertising portfolio of the 2019-2020 season
Just days after it ended and dueling for the last spot available in the next edition, the Ist League is preparing to start the 2019-2020 edition in about one month on the weekend of July 13-14.
As the duels of the recently released edition and the suspense that kept the interest in both play-off and play-out, the Ist League shows a huge opportunity for sponsors to showcase their messages to a large audiences. Countless advertising opportunities and the huge number of viewers attracted by this competition make it particularly attractive to customers and a must-have in the portfolio of any brand that wants excellent visibility in the 2019-2020 season.
As far as the rights owned by our company to the most important clubs in the League 1 are concerned, they guarantee a maximum efficiency for the client's budget. DSM has made efforts to offer its clients the most attractive portfolio of the most beloved teams - FCSB, Dinamo and Rapid Bucuresti - and last but not least, the greatest project in Romanian football, FC Viitorul. According to the market research of specialized companies, these four teams represent over 50% of the total number of Romanian supporters, so the interest generated by their presence on the small screen will generate the largest audience! Even though Rapid is in the IInd League at the moment, we are convinced that the legendary derbies of the Romanian football teams - Rapid-Petrol, Rapid-Poli Timisoara, Rapid-UTA, Rapid-FC Arges, Rapid-Farul, Rapid-Gloria Buzau, Rapid -Ripensia - will have bigger audiences than the Ist League play-offs! In total, over 70 games played by the three big football clubs in Bucharest and the youngest team in the Ist League, FC Viitorul, are available through DSM!
Durby Sports Marketing is supporting its partners with differentiated advertising packages, depending on the team and other key factors so that the message and values of the promoted brand reach the target audience directly. In addition to the Ist League publicity rights, matches are also available in the preliminary tours of the European Cups played by Romanian teams.
Bobby Durbac, general manager of Durby Sports Marketing, said: "Undoubtedly, football can not be dethroned from its position as the most publicized sport in Romania. The interest generated by matches taking place on the pitch deserves to benefit from the best advertising services, which is why we have implemented two rows of LED systems for the recently completed season at the FCSB and Dinamo matches, as we can see at every stage of the Italian championship. Our presence during matches of the most important teams in Romania is given by the belief that we can offer the best services and the best quality / price ratio. One important point to make is that the message of our partners is visible after the matches have been completed in over 40 news bulletins by summaries or interviews and, in addition, on social media channels, and this rounds up the presence of our partners on the classic panels, on the LED screens and on the GoMiLED system installed behind the gates, designed specifically for summaries".
05 iun 2019 19:00
